ALTERNA My Hair My Canvas Me Time Everyday Shampoo 251ml

What it does:

This shampoo gently cleanses and hydrates, smoothes hair to provide softness and shine, leaves hair supple with improved manageability, improves the overall radiance of hair, and is safe on colour-treated hair. Alterna’s My Hair. My Canvas haircare collection features versatile, flexible, high-performance formulas that are 100% vegan and are infused with sustainably sourced Vegan Botanical Caviar. Vegan Botanical Caviar is known to add intense hydration, improve moisture retention and smooth the cuticle to add bounce, shine and strength through the revitalizing power of its unique blend of hydrating polysaccharides and free-radical neutralizing antioxidants.

What else you need to know:

• My Hair. My Canvas. is PETA certified cruelty-free and Vegan Society certified.
• Formulated Without: Added parabens, SLS/SLES (Sodium Lauryl Sulfate/Sodium Laureth Sulfate) sulfates, Phthalates, Synthetic color, Gluten, Mineral oil, Formaldehydes and formaldehyde-releasing agents.
• Suitable for daily use on all hair types